The Problem with Setting Goals and Resolutions for Your Business

The Problem with Setting Goals and Resolutions for Your Business

‘Tis the season for resolutions and goal-setting. Setting solid company goals is one of the most important--and one of the most challenging--things a leader must do in their business.

But the truth is that world-class businesses don't get that way merely because they are great at setting goals. Goal-setting can, in fact, be an exercise in futility when those goals are later abandoned or unmet, resulting in frustration and false-starts.

There are plenty of helpful strategies for goal setting including the classic SMART acronym (Specific, Measurable, Achievable, Relevant, and Time-Bound) but even the smartest goals will only be met if there is a system which serves as an infrastructure that supports them.

The vast majority of businesses will never be sold or passed down to the next generation. This may be due to the fact that they spend their energies mired in the day-to-day business tasks and set short-sighted goals which focus on the commodities and services that are produced by the business ... sell more widgets, open more locations, gain more followers, and so on.

At Synaptic, our approach is different. We focus on your business as the commodity with solutions to the three most common challenges that entrepreneurial leaders face--people, systems, and marketing.

The Synaptic Approach to Operational Excellence addresses the systems of your business. It is specifically designed to standardize excellence for small to mid-sized entrepreneurial companies, based on the principles of the Baldrige Excellence Framework. For more than 30 years, this structure has empowered organizations to accomplish their missions, improve results, and become more competitive.

We bring a 90-day initiative to your business beginning with a two-day onsite event that will align your team, lay the groundwork for transformative change, and kick off your best year yet.

Imagine completing the first quarter of 2019 with a cultural shift towards operational excellence, standardized work documents including an Operations Manual (both digital and shelf copies), and training documents with team assessments and accountability checks all in place and poised for growth.

If you are ready to bridge the gap between your potential and performance in 2019, then schedule a free assessment call and see if your business is the right fit for The Synaptic Approach and learn more about our proven outcomes and money-back guarantee.

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How can a business know if their infrastructure is ready for taking on goal-setting? Ask yourself these three questions.

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